Want to know more about web design evolution? Continue reading as we discuss in-depth concepts such as impact, advancements, design trends, and other crucial details about the web designing industry.

Advancements in Technology

Artificial Intelligence (AI)

Do you feel like your website is boring and doesn’t connect with your audience? It’s time to shake things up! AI-powered tools are the answer to revolutionizing your web design. 

• Chatbots

Do you ever wish you had a personal assistant at your beck and call, ready to answer any question or provide recommendations? Well, thanks to AI chatbots, this dream is now a reality. These intelligent bots are transforming the web design industry, offering users an interactive and personalized experience that engages and delights. And with Chatgpt, you can even create Web apps that take advantage of this powerful technology. So why wait? Start harnessing the power of AI chatbots today and take your web design game to the next level!

According to Accenture Digital, chatbots delivered significant ROI for 57% of businesses with minimal investment. Plus, a survey by MIT Technology Review found that 90% of respondents saw measurable improvements in complaint resolution speed, and 80% noted increased call volume processing. Want to see these chatbots in action? Check out H&M’s chatbot, which provides personalized fashion recommendations, or Starbucks’ chatbot, which handles orders and payments, making your caffeine fix more efficient. And, if you’re in the mood for pizza, Pizza Hut’s chatbot is at your service, providing personalized recommendations based on your preferences. With AI chatbots, businesses are improving customer experiences, saving time, and providing personalized solutions.

• AI for Personalization

Imagine going to a website and seeing exactly what you’re looking for – personalized content and offers tailored to your interests and behavior. That’s the power of AI for personalization. With this advanced technology, businesses can create a more engaging user experience that keeps customers coming back for more. According to a Statista survey, 63% of respondents experienced increased conversion rates thanks to personalized content, while 31% saw an increase in e-commerce revenues. By leveraging AI, businesses can tap into the power of personalization and create a more satisfying experience for their customers.

• AI for Content Creation

Imagine struggling to read an article or a blog post due to a disability or any other issue. It can be frustrating to feel excluded from accessing valuable information. But thanks to AI technology, such as Natural Reader, individuals who have difficulty reading can now listen to an audio version of the text-based content. This incredible tool not only generates audio versions but can also analyze images and provide alternative text descriptions for those who cannot view them. AI can even write newsletter introductions.

• AI for Marketing

By identifying gaps in website content and suggesting ways to improve search engine rankings, AI has revolutionized the world of digital marketing. Real-time products like Wix ADI, Zyro, Jimdo Dolphin, ChatGPT, and Moz are leading the way in AI-powered SEO tools. Wix ADI creates personalized websites with smart marketing tools, while Moz helps optimize websites for search engines. ChatGPT is an intelligent chatbot that can even write newsletter introductions. AI for marketing can handle every type of marketing, including email and SMS marketing.

Virtual and Augmented Reality (VR/AR)

Virtual Reality and Augmented Reality are two exciting technologies that are changing the face of web design. VR offers a completely immersive experience, transporting users to a virtual world, while AR overlays digital elements on top of the real world. By using 3D modeling software, designers can create lifelike models of objects and environments for use in VR and AR experiences. EyeJack Creator and Gadgeteer are two great examples of tools that help create engaging VR and AR content. Nike has used AR to create an interactive shopping experience, allowing customers to try on shoes and clothes virtually. This enhances customer engagement and can lead to increased sales.

Progressive Web Apps (PWA)

Have you ever wished you could have the convenience of an app without the hassle of downloading and installing it? Progressive Web Apps (PWA) offer just that. They are designed to give users an app-like experience through a website, accessible through any browser on any device. PWAs are also designed to work offline, allowing users to access content even without an internet connection. Plus, they offer push notifications, which can increase user engagement and retention. Implementing a PWA requires some technical steps, like ensuring the website is responsive and optimized for speed and performance. But the results can be amazing, as seen with companies like AliExpress and Lancôme, who saw significant increases in conversion rates and mobile sessions after launching their PWAs. It’s no wonder other successful companies like Trivago, Starbucks, and Uber have also implemented PWAs.

5G Technology

Are you ready for a faster, more reliable internet experience? 5G technology is here to revolutionize the way we interact with the internet and each other. With faster loading times, quicker streaming of videos and music, and reliable connections for online gaming, 5G technology is set to transform the digital landscape. Integrating this technology with websites requires a few simple steps, including optimizing for mobile devices and bandwidth, as well as implementing secure authentication and encryption protocols. Real-life examples of 5G technology in action include Amazon’s Prime Video streaming service, Walmart’s online grocery delivery, and Apple’s App Store. With 5G technology, you can enjoy a seamless, speedy internet experience that keeps you connected to the world around you.

Design Trends

Are you tired of the same old web design and its trends? Want to make your website unique and eye catchy? Here is a list of the top design trends for the evolution of web design for e-commerce that will take your website to the next level. 

Minimalistic Design

Have you ever visited a website that was cluttered with so many elements that it was overwhelming to navigate? It can be frustrating to try and find what you’re looking for among a sea of irrelevant content. That’s where minimalistic design comes in. Here are some strategies to incorporate a minimalist design in your website:

• Using White Space Effectively

Have you ever noticed the empty spaces between the text, images, and other elements on a website? This space is called whitespace, and it’s a crucial aspect of design that creates balance and visual appeal. Designers must carefully consider the size of each element, the amount of whitespace surrounding them, and the overall layout to achieve a harmonious design. For example, Apple’s website expertly uses whitespace to highlight their products and create a balanced layout. The Pittsburgh Zoo & PPG Aquarium logo also uses whitespace to achieve balance and draw attention to the logo. So, the next time you browse a website or see a logo, take a moment to appreciate the importance of whitespace and its impact on design.

• Reduce Clutter

As a content creator, you have the power to change the web design. By simplifying the page and removing unnecessary elements, you can guide the user’s focus on what’s important. This means saying goodbye to large images, videos, and text blocks that don’t serve a purpose. Instead, use whitespace strategically to create a clean and inviting design that encourages the user to engage with the content. Trust us, the user experience will improve drastically.

• Use Grids and Alignment

Grids can divide the page into sections and logically organize content. Alignment can be used to ensure that elements are placed consistently, making the page look more organized and aesthetically pleasing.

For example, the website for the design agency Bedow uses a grid-based layout and alignment to create a minimalistic design that is both visually appealing and easy to navigate.

Responsive Design

Imagine you’re browsing a website on your phone and the text is so small you can barely read it. Frustrating, right? That’s why a responsive design is crucial for creating engagement with users. To achieve this, designers use a fluid grid and flexible visuals to make sure the website looks amazing on any device. They adjust font color and image orientation to fit different screen sizes, creating a custom look that’s easy on the eyes. They also make sure the transition between the main website and the mobile site is seamless – no more awkwardly zooming in and out! This can be done through the use of special HTML elements and attributes. Dropbox and Koox are two examples of companies that have nailed responsive design, providing consistent user experiences across all devices. 

Use of Bold Colors

Have you ever felt drawn to a website, almost as if it was calling out to you? It’s not just a coincidence. That’s because different colors can trigger different emotions and behaviors in us, almost like a secret code. For instance, red might make us feel excited or urgent, while blue can create a sense of calm and trust. It’s like a website is speaking directly to our emotions and guiding us towards certain actions. 

Microinteractions

Microinteractions are the small, but powerful, elements that can make a big difference in your online experience. You can also experience that little rush of joy when you “like” a tweet and see the heart animation pop up. That’s a micro-interaction doing its magic. And have you ever felt frustrated from constantly tapping to explore different options? Well, with the “pull to refresh” feature, you can swipe with ease and explore without the annoyance of constant tapping.. From sign-up forms to social media buttons, these elements make everything from browsing to purchasing feel more seamless. With progress bars, audio and visual cues, and hover animations, microinteractions create a website experience that’s engaging, satisfying, and user-friendly.

Impact on E-commerce

Here are some key ways that the evolution of web design for e-commerce can impact your online business.

Improved Customer Experience

Imagine you’re browsing through an e-commerce website, looking for a specific product. Suddenly, a well-designed website catches your eye – it’s clean, visually appealing, and easy to navigate. You find yourself engaged and interested in exploring more. With features like easy-to-use search functions, product filters, and clear product descriptions, you quickly find what you’re looking for. The engaging landing pages for each product make you want to learn more and make an informed decision. Finally, you make a purchase and feel satisfied with your decision. This is the power of good web design – it attracts customers, keeps them engaged, and leads to more sales.

Increased Sales and Conversion Rates

According to Forbes, the global average conversion rate for e-commerce websites is around 4.31%, and that of the U.S. is close to 2.63%. To increase these rates, businesses should focus on website layout and design. This includes creating a more engaging website with clear calls-to-action and integrating features such as buy now, pay later options to drive increased sales.

Increased Competition

Imagine you’re on the hunt for a specific product or service. You type it into your search engine, and instantly, you’re bombarded with options. So many websites offering the same thing, how do you choose? This is where web design comes in. Strategies like user-centered design, mobile responsiveness, and accessibility all play a crucial role in creating a website that not only looks good but functions well too.

Conclusion

Are you worried about keeping up with the latest trends in e-commerce? Do you want to provide your customers with a seamless shopping experience that they will never forget? Look no further than Flatlogic for all your web design needs! Whether you need help with AI, chatbots, or voice assistants, Flatlogic has the expertise to deliver results that will take your e-commerce website to the next level. So why wait? Choose Flatlogic today and give your customers the shopping experience they deserve!

Author’s Bio: Neha is a content marketing specialist with over 3 years of experience in creating engaging and effective content for various SaaS companies. Neha is specialized in developing content strategies that drive website traffic and generate leads.

The post Evolution of Web Design for E-commerce in 2023 appeared first on Flatlogic Blog.

As you can understand from the title of this article, the goal is to be more productive in developing React applications. That is why a long intro is unnecessary. 

There are only two points that I want to highlight at the very beginning of the article:

1. This list is opinionated. That means first of all that you can make your additions. I am sure that it can be extended to 30 or even 40 React developer tools. That is why your comments on Facebook or Twitter are highly appreciated.
2. This article can be useful first of all to beginners. That is why I provide some additional historical or background information about React.js in some paragraphs.

React Developer Tools

Reactide

Github stars: 9662
Web-site: http://reactide.io/

Reactide is an integrated development environment (IDE) for web developers using React.js. If you use this tool, you don’t need server configuration as well as build-tool. Reactide is a React developer tool, it is simply a desktop application that offers great opportunities for visualization thought live code editing.

Belle

Web-site: http://nikgraf.github.io/belle

This open-source library was built by the members of React community. Belle is a UI framework that was built because of the difficulties with creating a decent UI with React in a short period. Too much freedom with React can lead to a giant waste of time. And that is where the opinionated component library Belle comes in handy. You can easily customize these components, and think only about the features you need to have. Mobile support and consistent API complying with React are also two big pluses of this React dev tool.

react-styleguidist

Web-site: https://react-styleguidist.js.org/docs/getting-started

React development environment. You need to install webpack in order to use this tool. You can see some examples here and here.

React Material Admin

Web-site: https://flatlogic.com/templates/react-material-admin

Admin template is a great React development tool that simplifies the process of coding. The benefits of using admin templates are well known. This particular admin dashboard follows Google material design guidelines. It is completely jQuery and Bootstrap free and can be used for fast development of almost any kind of web application.

• Basic Tables;
• React Router;
• Charts;
• Authentication;
• Basic Dashboard;
• Notifications bar.

React Semantic UI

Web-site: https://react.semantic-ui.com/

There is an original Semantic UI library. And to use it in React you need to use a React integration of this library and Semantic UI CSS package. It will help to speed up the development process because of the prebuilt UI components. React Semantic UI is jQuery-free. As you probably know jQuery is a library for DOM manipulation. That is why it is unnecessary to keep real DOM in sync with virtual DOM (React uses JS representation of the real DOM). 

Among other features semantic UI React has:

• Declarative API
• Shorthand Props
• Sub Components
• Augmentation
• Auto Controlled State

Profiler

Web-site: https://github.com/reactjs/rfcs/pull/51

Two years ago the React team introduced Profiler. It gives you a summary of re-rendering of your app. You can increase your debugging performance using this “recording” your set of interactions with the help of this profiling feature. You will be able to see a visualization of re-render as well as screenshots of DOM update. 

React Component Benchmark

Web-site: https://github.com/paularmstrong/react-component-benchmark

Do you remember react-addons-perf? This tool provided developers with insights about app performance. As the new version of React has been released you can no longer use react-addons-perf. React Component Benchmark is an open-source project that aims to solve the problem of getting an accurate benchmark metric. But it is important to understand that only large enough sample will give you a confident metric. The reason it’s happening like this is that this project does not hook into React directly. And because of this values are not accurate enough. That is why it is reasonable to run large samples using this React development tool.

React Developer Toolbox

Web-site: http://react-toolbox.io/#/

This is the best tool for developing Material Design UI. It has tons of responsive components that comply with Google Material Design guidelines. The exhaustive list you can find right here. React Toolbox is created on top CSS Modules, ES6, and Webpack. Documentation page contains all the live examples of each component so it’s very illustrative. 

React Bootstrap

Web-site: https://react-bootstrap.github.io

You can make a case that bootstrap is the largest UI ecosystem in the world. So React-Bootstrap was built for compatibility with Bootstrap. This is one of the oldest libraries for React. It has Bootstrap core, rely on Bootstrap stylesheet and fully evolved side by side with React.js itself. If you want a set of accessible-by-default components React-Bootstrap is giving you much more possibilities than plain Bootstrap. 

Admin Templates: Sing App React

Web-site: https://flatlogic.com/templates/sing-app-react

This fully responsive admin template was downloaded more than 1000 times. This template is versatile and was built by professional UI/UX experts. It has more than 60 ready-to-use components and provides you with intuitive framework. It can be useful for building such CRM, CMS, SAAS, etc.

• Tens of Pages
• Fully Responsive
• 8 Charts Library
• 2 Dashboards
• Theme Support
• E-Commerce Section
• Static & Hover Sidebar
• Fully Documented Codebase

Periscope

Web-site: https://github.com/shea-hawkins/periscope

There isn’t much to say about this open-source project. This is monitoring for Redux applications. You can view your app at all times and adjust the timeline range. 

React Wastage Monitor

Web-site: https://github.com/MalucoMarinero/react-wastage-monitor

This project helps you to manage performance issues by detecting wasted rendering time. To understand the importance of this tool you need to dive deep into the concept of <PureComponent>. Implementing PureComponent stops the process called React reconciliation (you can read more here). And PureComponent only re-render when it’s necessary. If you rely on Redux managing to access possible performance mistakes you risk making a critical mistake. React Wastage Monitor ensures you never waste computation on unnecessary renders. 

React Studio

Web-site: https://reactstudio.com/

React Studio is a useful tool for web developers and web designers. Web developers can enjoy clean JS code, good visual design representation that respects React.js concepts. You can design separate UI components using the code generator. A designer can enjoy responsive layouts that can be easily turned into React code, mobile preview and use it as a prototyping tool. You can have your clean code promptly with nothing extra. 

Atom React Plugin

Web-site: https://orktes.github.io/atom-react/

This is support for the Atom Editor that helps highlight JSX code. JavaScript Syntax eXtensin without the plugin is very difficult to work with. With the addition of highlighter and code folding, you can make fewer mistakes. It will help you be more productive and makes your job easier.

React Developer Tool. Extension Pack

Web-site: https://marketplace.visualstudio.com/items?itemName=jawandarajbir.react-vscode-extension-pack

As well as the previous tool this one is used to adjust your code editor. You can speed up the development process in Visual Studio using these seven extensions:

• Code snippets;
• An integrated npm;
• ES6 snippets;
• ESLint;
• File paths;
• IntelliSense for npm modules;
• A search feature for node_modules.

React Style Guide Generator

Web-site: http://pocotan001.github.io/react-styleguide-generator/#!.

You need to maintain a consistent style across all the pages. When a big team is working on the same project all colors, typography, paddings should be consistent. To make a convenient style guide you can use React Style Guide Generator. And even if in a couple of years you will need to make adjustments or addons to your project you can simply give a developer or agency your style guide. 

Flatlogic One React

Web-site: https://flatlogic.com/templates/one-react-template

This is an admin template made with React 16 and Redux. The template has a responsive layout with tens of pages and hundreds of customizable components. The designers did a good job on this product. Flatlogic One React is a good basis for creating CMS systems, SAAS, Blog/Data management solutions, E-Commerce.

• Tens of Pages;
• Beautiful charts made with Amcharts, Echarts, and Apexcharts;
• Fully responsive;
• React 16; 
• Redux;
• Login and Logout screens;
• Notifications & Icons;
• Flatlogic Typography & Icons;
• 2 Dashboards;
• Google Maps Integrated, etc.

If you’re interested in more examples of a react template, Flatlogic team can offer them for you.

React Testing Library

Web-site: https://testing-library.com/docs/react-testing-library/example-intro

If you use create-react-app you have support of Testing Library. If you don’t, you can use npm

npm install --save-dev @testing-library/react

React Monocle

Web-site: https://github.com/team-gryff/react-monocle

When you work on some complex projects with tons of classes of components it is always hard to manage such a project and debug it. In this case, only a transparent structure of a project is a condition for the successful delivery of a project. React-monocle can visualize all the relationships of all the components and show you the hierarchies very fast. 

React + Redux starter kit

Web-site: https://github.com/coryhouse/react-slingshot

This starter kit implements React best practices. This includes:

• Bundling;
• Minification;
• Testing;
• Lintinting;
• Hot reloading, etc.

The most valuable part of this project is the amount of developers expertise that was put is this boilerplate. You no longer need to make tons of difficult decisions starting from the structure of the project until the testing. 

React Boilerplate

Web-site: https://www.reactboilerplate.com/

When you start a new app very often create-react-app crosses your mind. But you can also use a boilerplate with all dependencies prebuilt. This ready-to-use was created by the community to maximize the development speed and therefore your effectiveness. React Boilerplate can easily work with well known Chrome Redux DevTools.

Storybook

Web-site: https://storybook.js.org

Storybook helps you develop nice separate UI components. In case when you need to make some isolated from business logic this tool provides so-called sandbox. And that in this sandbox or playground (you can call it as you want) you can create components. So why it is called a storybook? Because it documents components as stories. Each story contains states. Each state can be may be compared with the visual test case. In the end, a story is simply a function. This function returns a value that is rendered to the screen. 

React-Sight

Web-site: https://github.com/React-Sight/React-Sight

This tool fully supports Router, Redux, and Fiber, and shows your app’s hierarchy. As well as previous visualization tool it requires to React Dev Tools that can be installed as an extension in Chrome. 

Finally

JavaScript is famous for the number of tools that you can use. As time goes by you get overwhelmed and tired. You need to have a set of proven tools for your coding process. We offer you a series of articles about React.js development tools.

The post 22+ React Developer Tools to Increase Your Programming Productivity [Updated 2023] appeared first on Flatlogic Blog.

Today design development doesn’t begin with a designer drawing good-looking and elegant buttons and fields on the website. It all starts with understanding how the user will navigate your application. We reverse-engineer the user’s every step and see if the path he or she follows is easy and intuitive. It matters little how many features your app has, how talented the developers are, and what well-known designers worked on the design. The cornerstone is how much your app helps achieve users’ purposes and how it meets the users’ needs. In this article, we’ll focus on the main UX trends in 2023 for Mobile Apps.

“The best products don’t focus on features, they focus on clarity.”

— Jon Bolt

So, our first prescription is to stay focused on clarity and simplicity. But UX today is not only about usability – it becomes more and more connected with other aspects of user experience, such as fun, pleasure, perception. We also want to highlight new attributes that provide good UX:

• Simplicity – One of the key attributes and one of the oldest requirements for good UX. Is the experience as simple as possible and tailored to user needs?
• Affordance – Is the app navigation map simple, logic, al and easily determined at a glance?
• Feedback – Apps become more complicated and multifunctional. So is it clear what is happening/ what has happened? 
• Reversibility – How easily a user can reverse actions and how does the app recover from errors?
• Accessibility – Does the application provides functionality that can be used by all intended users on any device or environment conditions? 

A Little About UX Trends in 2023 in Design

Do not animate for the sake of animation. Instead, use it to make the interaction between the app and users clearer. Using animation is a controversial topic. There is a popular opinion that animation inflates UI and sends UX down the drain. And yet animations can be so much fun and so hard to resist. For one, moving objects attract people’s attention. Another and more important reason is that animation gives a familiar feeling of interacting with real-life objects: you take action and get a response.

Thanks to that, animation can solve such tasks as feedback from the app that the action is done, saving the space in the app with a multifunctional button, understanding that the action is in progress, and creating an organized space with structured and dynamic blocks of information.

• Feedback from the app that the action is done;

• Multifunctional button;

• Progress indicator #1;

• Progress indicator #2;

• Progress indicator #3;

• Creating an organized space with structured and dynamic blocks of information;

You can also find an increased use of animation for companies’ logos. This is not just an attempt to stand out from competitors. It’s an additional opportunity to establish an association of what your company is about within a short time fray of logo animation. 

We didn’t cover the full list of animation options, but that’s not the article’s focus. We want to convey the message that despite the existence of people who consider animation a redundancy, it enriches an app with great functionality, a compact interface, and a great user experience.  

Data-Driven Design 

It is common to build a design based on not just personal vision, but quantitative analysis as well. By implementing machine learning principles, deep analytics, and a psychological approach to user research, designers might reach a new level of interaction with users.

The «data-driven» concept implies surveys with questions, A/B testing, app analysis, behavioral research, and other tools and techniques that you can find on the internet. 

This concept is common among website developers. The quality of their work has a lot to do with visitors’ behavior which is hard to evaluate without complex tools. The data-driven analysis offers a comprehensive insight into users’ interaction with the app, the areas of the highest engagement, the information users look for, and the functionality they need. 

A designer’s vision is impossible to replace completely but we believe the growing interest in quantitative analytics will be a trend for quite some years.

A Little Bit More About Trends in UX Design

To make the user interface convenient and easy to understand, the scenarios (navigation) should be consistent and concise. Besides, tools like fonts, vibrant colors, and gradients are great for altering user perception. These elements are typically seen as UI components, not UX. But we see that in the era of an in-depth study of users’ behavior, even the color of a button affects conversion on websites and user final perception.

Easy Navigation

Life is accelerating. Time has the price, and people count it. That’s why the interface should be informative, so even a cursory glance helps understand what this app is and how it will solve problems. That also applies to navigation. A user needs to know where he or she is, where he or she can go from there, and what to do to get there.

It means that there is no place for useless, going nowhere and for nothing buttons, clickers, blocks, and other UI elements. Every element has its value for users. Look at Google’s home page – it has one input field and five buttons (try to find all)! A typical smartphone has one (if any) navigation button that carries multiple functions. And designers may use animation to create an extra simple navigation system.

Video source: https://dribbble.com/shots/5674408-Kayaking-travel-experience

The simplification of navigation and app-user interaction is supposed to develop further and further not only in 2023. We expect big changes in the way apps communicate with users not by navigation panel, but via voice UI. There are several existing voice apps like Alexa and Siri, but they don’t offer you great and stunning functionality. However, according to Allied Market Research, the smart speaker market is estimated to $23.32 billion by 2025 with more than fivefold increase from 2017. What should we expect? Look at Jarvis, a voice assistant of Tony Stark from Marvel studio – this may become the future of the smart speaker industry.

Vibrant Colors and Gradient

Until the late 2000s gradient used for attracting attention, now it comes back to enhance flat design bringing depth and dimension to the interface. 

The sphere of gradients is further developed with vibrant color palettes. Depending on colors used in the design you can set the mood for your app and change people’s perception of the interface. Use bold colors to create energetic feel, soft colors to create the perception of trust, pastel colors for a calming and serene experience. 

It matters what colors you choose. They have to be aligned with the emotional response you want to evoke in your audience, and furthermore, you need to know your audience to predict its response to the design you choose – so pay attention, please!

New Old Typography 

Typography has an alike effect on user perception as colors. Typography speaks louder than words – this statement has more than 5 million results from google search, so it can be true. But is typography really matters? 

There’s an increasing emphasis on alternative ways to communicate with users such as animation and voice UI. Still, text is the main method to convey the key idea of the app and motivate users to take action. The time when the text was displayed in a straight line, in the same size and font passed a long time ago. Now it’s time when typography comes first, the text follows.

The main purpose of typography is to highlight ideas in the app that are of the most priority. Allow users to grab the key points as easily as possible and make their experience memorable, customize where it needs, and use simple fonts without excesses if you want to make your message clear.   

Be specific about what message you want to convey, why you want to convey it, and how you expect people to remember your message. The typography is not a new trend and since users have seen very aggressive and creative experiments with text presenting this field has become the combination of science and art.  

Personalization

«Make your clients feel special» – this is the driving force of personalization. It starts with recognizing first-time visitors with words of welcome. It goes on with giving special attention to returned users, saving personal preferences, serving up location-relevant content, and much more. The internet is not a private thing and incognito mode from chrome doesn’t save you.

A small personal profile of a user is internet cookies, that store information about user activity on websites. Almost all websites gather cookies and ask your permission to do that in the first visit of the site. They save information about your locations, products you were interested in, personally identifiable information like name, home address, telephone number, etc. This allows the site to show you the information that fits your needs.

But personalization doesn’t end here. Spotify and Yandex music suggest songs that you may like. How they do that? Data analytics, deep learning, and AI – this is all about providing data-driven experience. Starbucks uses smart personalization with the «Featured» tab. The app picks what you may want based on your previously ordered items, thus users don’t need to browse the full menu to find something new they may like.

If you’re interested in incorporating personalization into your own web application, you might want to check out this link: https://flatlogic.com/templates/react. They offer a variety of templates that use data analytics, deep learning, and AI to provide a data-driven experience for your users.

Cut a Long Story Short… Let’s Skip a Long Conclusion!

Did you get the message from this article? Yeah, that’s right. Don’t create UX For the sake of it. Use it to Convey the message to your users and highlight ideas that you want to be heard. That’s it for our collection of major UX trends in 2023. Thanks for reading.

If you liked our blog, please read our latest posts:

The post Top UX Trends in 2023 for Mobile Apps appeared first on Flatlogic Blog.

We try to gather as much information from our clients as possible. That includes the requests about design. And in particular, we received lots of requests about different color themes.

Our designer Natalie Ermolenka created two various themes of the React Native Starter from the start of our project. And now she designed four more using the most influential design trends of 2019.

There is no doubt that to make a good impression with your app you have only a few seconds to grab users attention. The screenshots and the description should be eye-catching and memorable.

The outdated look can lower your conversion and engagement. If you use React Native Starter then we feel the responsibility to give you professional advice on what will work in your app design and what is not.

Gradients and duotones

Over the past few years, we can trace the evolution in the use of gradients and duotones. This multipurpose trend is so long-playing because it will work almost on any type of design. So the good news is that this trend is going to last for a few years more. The gradient is used for the sake of adding a burst of color, the use of a good highlight of the specific content and for creating a captivating background.

Natural and smooth lines

The use of natural and smooth lines gives us a feeling of comfort. The organic shape adds depth to the layout because they are naturally imperfect. We try to make it imperfect so it can appear humanistic and could break up the monotony.

Thumb-friendly navigation

One of the most popular UX design trends is thumb-friendly navigation. Your user holds a cup of coffee in one hand and in the other he shops for Christmas gifts. So the main task of the UX designer is to make all UI elements thumb-accessible. Navigation on large screens can be a phone killer.

Vibrant colors

The use of a vibrant color palette is a dazzling eye-catching trend which ads a splash of color and brightens up a composition. It is the best attention-getter and we should say that it takes a bit of exercise to get bright colors to work together. Using this trend we made a pretty simple layout that really pops in.

We want to thank all of you who sent us letters, made commits on GitHub, left comments in our social media. Without you, we wouldn’t have all the necessary information to make our product better. When we started React Native Starter we were relying only on our needs. We were just accumulating our experience in creating mobile apps. But for the past months, we managed to have so many useful insights and ideas for the future. We promise you that in a couple of weeks you will receive much more huge updates and exciting news from us.

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